Blizing Fast

Following a chain of links, I came across the website of Bliz Eyewear, which the almighty internet says is “the leading mid-price eyewear company in Scandinavia.” Nothing remarkable, really, except that all of the company’s shades are named after cities in Michigan, including the two towns where I (mostly) grew up.

Here are the shades named for the town where I went to high school:

Bliz Eyewear - Hancock
Bliz Eyewear - Hancock

Here are shades named for the town where I spend the third through seventh grades:

Bliz Eyewear - Ironwood
Bliz Eyewear - Ironwood

Though my personal “style” (sneer quotes emphatically required) is probably as far from including aviator sunglasses as any person’s can be, part of me would love to have a pair of shades named for a where I grew up. Plus, then I’d look like Tord Asle Gjerdalen, a Norwegian cross-country ski racer who perversely insists on wearing aviators (perhaps even Bliz!) while everyone else wears crazy sport goggles.

Tord Asle Gjerdalen, Rocking the Aviators
Tord Asle Gjerdalen, Rocking the Aviators

4 thoughts on “Blizing Fast”

  1. As much as I love the aves, only Tord Asle can pull them off. Stick with the Rudy’s….although those are probably 2x more expensive than those aviators.

  2. Also, Gjerdalen does indeed have a contract with Bliz. So, you would indeed be wearing the same glasses as he does.

  3. Nice detecting, Luke. Certainly the price is right for my Rudys – I won ’em in a trivia contest. Not as cool as the early ’90s Brikos I had and lost, though…

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